On April 2, 2026, the 19th World Autism Awareness Day arrived as scheduled. ROISERV's public welfare brand "Yi Dong Wan Jia" once again joined hands with the One Foundation, launching the 15th Blue Action Public Welfare Awareness Week under the theme "Let's Lend a Hand to Support People with Autism." From its springtime launch to its successful conclusion, ROISERV's branches and projects across the country have been spreading warmth through concrete actions, bringing the vision of "an inclusive, barrier-free community" into thousands of households, so that every individual with autism can live freely and grow at ease in the communities they know best.
For 15 years, the One Foundation Blue Action has been safeguarding the autism community with professionalism and compassion. During this event, the One Foundation mobilized forces from all sectors of society, placing public service advertisements in subways and commercial districts across multiple cities including Beijing, Shenzhen, and Hangzhou. As a long-term partner, ROISERV joined many other caring brands in speaking up for the autism community, spreading the message of "Let's Lend a Hand" to every corner of the city, helping more people see, understand, and accept their neighbors with autism.
At subway stations in cities such as Beijing, Shenzhen, and Hangzhou, ROISERV stood alongside caring enterprises like Alibaba, ByteDance, and Joy City in raising their voices for love.
Throughout this Blue Action campaign, ROISERV has remained true to its core mission of "creating an inclusive, barrier-free community and a life of independence and comfort." The company mobilized 13 regional branches to carry out synchronized offline themed promotions and online promotion via official WeChat accounts and video channels. Through 468 bulletin boards, 248 service centers, 6,963 unit lobbies, 634 elevator cars, 769 electronic screens, and 106 office areas, a total of over 10,000 themed posters were displayed. Online media readership reached 26,716 people, bringing the vision of "an inclusive, barrier-free community and a life of independence and comfort" truly into thousands of households.
